Self-service vending machine face payment landing operation to enhance user consumption experience

Self-service vending machines are called unmanned convenience stores. Due to their advantages of convenient installation, low management cost, and flexible business locations, self-service vending machines have become an indispensable part of people's daily lives. Daily consumer goods range from chewing gum to bicycles and even cars; commodities from cheap tissues to precious gold and silver can be sold in self-service vending machines. Self-service vending machines have emerged from nothing in decades, and have penetrated into all aspects of people's lives. On the whole, the self-service vending machine industry chain is relatively simple and involves relatively few participants. The upstream of the industrial chain mainly consists of equipment suppliers and product suppliers; the middle reaches of the industrial chain are third-party operators and FMCG brands; the downstream of the industrial chain are consumers and advertisers. Most of the equipment developers are start-up new retail software and hardware system solution providers to meet the diversified needs of operators for smart vending machines, and provide them with software and hardware Ru0026D and design services, such as providing various self-service vending machine customization services. Various self-service vending machines provide operators with customized services. Most equipment manufacturing finds foundries, and some Ru0026D companies also have equipment production capabilities. Advertising revenue is becoming the second largest source of profit. The main participants in the midstream industry chain of self-service vending machines mainly fall into two categories: third-party operators and FMCG brands. Most third-party operators purchase products from upstream product suppliers. Representative companies include the more traditional operator Youbao and the new operator Ganlai. FMCG brand owners mainly control the upstream supply chain system and have high product gross profit margins. Representative companies such as Nongfu Spring and Wahhaha. In terms of the profit model, there are two main sources of profit in the midstream of the self-service vending machine industry. One is the sale of goods; the other is advertising revenue. The former accounted for the majority of revenue, but the scale of advertising revenue is growing rapidly, and it has gradually become the second largest source of profit in the midstream industry chain of self-service vending machines. Take Youbao, a giant in the self-service vending machine industry, as an example. In 2017, its revenue was 2.103 billion yuan, of which sales of goods were the largest source of income, followed by other services of advertising display machines, accounting for 476 million yuan in revenue. Up to 22.64%. Face recognition will become an indispensable payment method for self-service vending machines in the future, requiring only one face to travel the world.