Vending machine business model and point analysis

There are currently about 14.5 million vending machines in the world, of which more than 5 million are in Japan, 5 million are in the United States, 3.8 million are in Europe, and 190,000 are in China. Vending machines were developed in Japan and also grown in Japan. Japan is the country with the most vending machines in the world, not only in number, but also in types. In Japan, all kinds of goods can be sold on vending machines, you can eat, wear, and play. You can also buy bus tickets, movie tickets and other tickets on vending machines. The vending machines are already available. Fully integrated into the lives of ordinary people. Vending machines are a special industry, and several conditions must be met at the same time to develop. Since it is a retail business, there must be a large population and strong demand to have a market. Because it is competing with or replacing traditional artificial stores, vending machines in areas with high labor costs have the advantage, and the payment system must be convenient. In China, vending machines are still an emerging industry. Now mobile payments such as WeChat and Alipay have been greatly popularized, providing a very convenient payment environment for the vending machine industry. In developed areas, labor costs are high, so automatic vending Freight aircraft began to spread in first-tier and second-tier cities, and gradually developed into third- and fourth-tier cities. The most common vending machine is a snack and beverage machine, and the places of operation are subways, high-speed railways, railway stations, airports and other places. These places have a large flow of people, and the income from the operation of the vending machines is still very considerable. Some people will say that these places are bidding in, and our company or individual strength is weak. Is there any other better points? The answer is yes! In addition to some places mentioned above, schools, factories, hospitals and other places are also good choices. Below we will focus on analyzing the characteristics of these three vending machine business models. 1. 'School' School is divided into two situations, middle school and university (don't consider it if the consumption power of elementary school is too low), let's talk about middle school first. Since many middle schools do not allow students to bring mobile phones, the mobile phone scan code payment module can be omitted when choosing a machine, which can save some costs. It only supports cash payment and campus card swiping. In universities, everyone has a mobile phone and is accustomed to using WeChat Alipay. Usually, I rarely bring cash. You can save the cash payment module (at least 2,000 yuan in cost), and only support the WeChat Alipay scan code payment function. The better places in the school include the dormitory downstairs, the hall of the teaching building, next to the playground, etc. Students are lazy, and the price is almost preferred to choose the nearby vending machine to buy things, and the vending machine can do it. 24 hours a day, all year round, which is also a big advantage of vending machines. 2. 'Factory' The factory is a special place with strong closedness and a relatively off-site location. There are few shops around, and it is not cost-effective to open a supermarket inside the factory, which makes it difficult for workers to meet their consumption needs. Vending machines can meet their needs. It can be placed at the entrance of the restaurant or the entrance of the workshop or on the side of the road with heavy traffic. The payment method is WeChat Alipay and employee meal card. 3. 'Hospital' The hospital is also a very special place, with a particularly large flow of people, and there are few or no supermarkets inside. It is very suitable to place a vending machine in the lobby. If you can play the advertisements of various departments of the hospital on the vending machine, perhaps the spot fee can be offset. Finally, let’s talk about the point fee. There are still big differences between different places. For example, when bidding is required on the subway and high-speed rail, the point fee is very high. In some enterprises, it is possible to provide free points to their employees for the convenience of their employees. . Even if the fee is charged, the cost is very low. A machine covers an area of u200bu200bonly 1-2 square meters, and it occupies space that is not usually used (such as beside stairs, aisles, wall roots, etc.), office buildings in commercial buildings The rent is only 1 square meter for the area inside, so the spot fee for the vending machine can be ignored. The most expensive expenses are electricity and labor. Now vending machines are smart machines, they all support smart temperature control, automatic heating and automatic refrigeration, especially beverage vending machines with S-shaped stacking channels, which have excellent cooling and heat preservation performance, and the average day of cooling is 3-4 degrees. Electricity. Smart vending machines also support wireless remote management background, you can check the detailed operation data of each vending machine at any time, how many products are sold, how much inventory, how much money is received, whether it is cash or WeChat Alipay at a glance, and you can change it. The price upload activity is very convenient, and the amount of various commodities can be reasonably arranged based on data analysis to maximize profits. With the help of such an intelligent background, an operator can operate more than 10 vending machines at the same time, and the labor cost allocated to each point machine is very low. Vending machine is different from other things. It is a tool to make money from starting a business. 'If you want to be good at work, you must first sharpen your tools.' Choosing the right vending machine is very important. You must choose reliable quality and complete functions. Yes, just like a taxi or a bus, if it breaks down all the time, it’s definitely not good, but it’s not cost-effective to drive a regular taxi. It will take a long time to recover the cost. The above article is provided by the vending machine. Please mark the reprint. Previous: Big data helps the vending machine to accurately locate the market