Xiaomi uses vending machines to expand the market in India

Just yesterday, Xiaomi has announced plans to set up Mi Express Kiosk vending machines in India, through which users can directly purchase Xiaomi products without having to deal with any middlemen. The realization of unmanned sales of mobile phones greatly reduces labor cost budgets and may reduce the price of goods. These vending machines will appear in public areas with high traffic in cities, such as science parks, subway stations, airports and shopping malls. Consumers can use credit cards, debit cards, cash and UPI to purchase Xiaomi products. Xiaomi plans to set up these kiosks in the next few months and eventually expand to more cities in India. Use vending machines to cover more cities, and adopt new retail methods to increase product competition. Mi Express Kiosk is Xiaomi's latest move to cut off middlemen and sell products directly to customers. Xiaomi has achieved this goal through its Mi.com website and Xiaomi's home retail store. This allows them to sell products at lower prices. Mi Express Kiosks are particularly cost-effective because they do not require sales personnel or employees to be present, and users can operate the machines themselves. Of course, this will have certain drawbacks, which will reduce the customer's experience with the product. It is easy to be stolen in an unsafe city and has too many uncertainties.