Professional Haloo Vending Machine Manufacturer & Supplier.
What factors should be considered for product selection and pricing of vending machines? Compared with other beverage and snack food distributors, the Internet of Things has a greater advantage, not only in the variety of products it represents, in addition to conventional food, there are also FMCG vending machines such as family planning supplies and stationery, which are more important What's more, I have studied and understood the needs and mentality of consumers, and have advantages in designing the goods channel (that is, the track where the product is placed inside the vending machine). From this perspective, before introducing vending machines, dealers must first understand the needs of consumers around the outlets, and then supplement related products based on their own product conditions. At present, the concept of new retail has gradually become a trend. Many major beverage brands have entered the vending machine industry. Profitable Nongfu Spring’s vending machines are everywhere in subway stations, and there are also JD’s vending machines. machine. In terms of product pricing, some distributors followed the example of first-tier brands and increased retail prices. If you want to make a difference in the vending machine business, then pricing is a very important aspect. Vending machines can greatly reduce a large amount of labor costs, and the profits of the operators will be guaranteed; on the other hand, although price wars have long been not promoted, in large and medium-sized cities, attractive pricing is also beneficial to customers. Means, after all, most products are seriously homogenized. Does the vending machine need to form a full-time team for development and maintenance? This is also one of the most controversial issues. Some dealers set up full-time teams to maintain vending machines and provide guidance to retail terminals. Many people have considered whether to establish an operation team and a maintenance team for specialized management. They think that it is not necessary for the time being. The reason is that the labor cost is high and the business personnel themselves have a distribution function. They only need to add a job content to their visit route. . We have customers who have not set up a full-time team, but he conducts systematic training on the existing sales team. First of all, he encourages business personnel to learn new things, learn new knowledge, and get out of the traditional copy delivery mode. Secondly, encourage business personnel to actively promote the vending machine franchise business during the visit to the terminal store, and improve their own sales skills, which can not only stabilize the customer situation, but also increase personal income. Xue Feng emphasized that in order to save costs, dealers must strengthen training.