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Vending machines do not necessarily have to sell drinks, unmanned retail will grow rapidly

In recent years, with the development of the economy and the popularization of e-commerce mobile payments, unmanned new retail has begun to emerge, which gives people in the technology circle and the retail circle the opportunity to come to the same battlefield. One group of people admires technology, another group is good at operation. The collision of the two types of people’s ideas has produced a lot of interesting things, such as smart vending machines, unmanned convenience stores, unmanned shelves (now unmanned shelves have been eliminated, and alternatives are Unmanned vending cabinets, smart vending cabinets). If the retail formats are divided according to the matrix of aggressiveness and technological content, the differences between them will be even more obvious. In addition to product-level differences, the market share and growth rate of these four retail formats are also different: the market share of unmanned shelves is not high, the growth rate is also slow, some food is tasteless, and there is no effective risk control solution. , Has been eliminated, and its alternatives, unmanned vending cabinets, smart vending cabinets, are growing rapidly; there are not many unmanned convenience stores, but there are always companies that want to test new retail, so the prospects are good; the traditional retail store market is large but Stable and slow growth; only the smart vending machine, which has a good market share and maintained rapid growth, is undoubtedly a star product worth investing in at this stage. Intelligent vending machine is a new form of vending machine, and many people are not unfamiliar with it. Its predecessor is a mechanical traditional vending machine, which emerged in the United States of the last century and became popular in Japan in the 1960s and 1970s. Today, there are more than 5 million automatic vending machines in the United States, with an average of 50 people owning one; Japan also has nearly 5 million, with an average of 26 people owning one; China started late in this regard, and it was first introduced in 1994. However, due to different payment habits and restrictions on currency denominations, coin-type traditional vending machines have been tepid in the Chinese market. It was not until the popularization of mobile payments that the domestic vending machine industry ushered in a stage of rapid development. . In recent years, under the influence of new retail, domestic vending machines have also begun to use technology to reduce costs and increase efficiency. The price of traditional mechanical vending machines is generally between 20,000 and 50,000 yuan. Now that the expansion of new technology and the improvement of production efficiency have reduced the price of the machine a lot, this provides a good way for the popularization of vending machines. conditions of. Adult product machines, vending machines, automatic coffee machines, automatic ice cream machines, automatic lunch machines... Various new forms of smart vending machines are quickly entering shopping malls, convenience stores, communities, stations, airports and other public areas. It is certain that smart vending machines will also usher in explosive growth in China, but the question is: what kind of development model will it be? Japan’s vending machine: the inevitable beverage machine’s fate. In the venture capital circle, investors who are concerned about consumption upgrades have a consensus: Now China is very similar to the developed countries in the 1970s and 1980s. Spiritual consumption, this period has the most opportunity to give birth to great brands. For example, Nike, Apple, and Starbucks were born in the United States in the 1970s, and Daiso and Family Mart were born in Japan in the 1970s. But the only objection is, will China be more like the United States in the 1970s or Japan in the 1970s? Or is it that no one is like we are going to take our own unique path? The benevolent sees the benevolent and the wise sees the wisdom on this issue, but for vending machine companies, it is necessary to predict the future because different models may mean different endings. In the book 'A Hundred Years of LifeManpower will be concentrated in the two ends of the industry: one end is the service industry, and the other end is the original industry (technology, culture). The retail industry is no exception. The most likely pattern in the future is: unmanned retail occupies a standardized shopping scene, and some retail provides warm services. So, what did the vending machines in the United States and Japan do to occupy the standardized scene? In the sparsely populated western part of the United States, people are used to driving to large supermarkets in the suburbs for shopping. The significance of the existence of vending machines is to make up for the lack of convenience stores, so the variety of products in the cabinets should be rich enough. In Japan, where the population is very dense, the density of convenience stores is already very high, and vending machines have to find a different location from convenience stores, so a special phenomenon has appeared: most of the vending machines in Japan are beverage machines. So how can domestic manufacturers avoid the fate of Japanese vending machines u003d beverage machines? In order to get out of the shortcomings of the traditional model, haloo Smart Micromarket has begun to explore a new model: to export vending machines and related services based on the idea of u200bu200bcorporate services. This is the case with haloo Smart Micromarket, breaking through the limitations of traditional vending machines with simple output devices. The smart cloud backend also provides services such as big data analysis and online operations. The continuous innovation of technology now makes vending machine products more advanced and more diversified. New types of special-purpose division of labor and cooperation for special planes and a multi-purpose complex of one machine continue to emerge. Providers of smart vending machines can achieve more in-depth corporate services on the product side, so why not get rid of the fate of vending machines u003d beverage machines!

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