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Vending machine operator u003d captain, retail strongman in the last 500 meters

Guide: Vending machine operator u003d captain, the last 500 meters retail strongman. Recently, the hot topic on the whole network #中国机长# I believe many people have watched the movie... In fact, in addition to civil aviation there is a'captain', there are An unknown Chinese captain is called vending machine vending machine operator u003d captain, the last 500 meters retail strongman. Recently, the hot topic on the whole network #中国机长# I believe many people have watched the movie... Actually, In addition to the 'captain' in civil aviation, there is also an unknown Chinese captain called the vending machine-captain. There is an interesting name in the industry: vending machine operator u003d captain who is on the road every day, serving the public for the last 500 meters of the retail strongman! 01 Why is it said that it is a strong retailer's statement about new retail? There are many kinds of opinions on the Internet. We try to compare the current offline retail formats as a matter of fact: hypermarkets (KA channels), ordinary supermarkets, convenience stores, vending machine. The respective functions and advantages are clearly in front of you. The most prominent meaning of the existence of vending machines is to satisfy and serve consumers every 500 meters to 1,000 meters. The operators (vending machine captains) in this area are It needs to be responsible for a large number of nearby retail outlets, and it needs to be more concentrated, faster and more accurate than the top three in terms of timely replenishment and after-sales service quality. 02Unique advantages to solve people's livelihood vending machines. In addition to the flexible delivery advantages of small footprint, highly controllable and low cost, there are many unique features that other retail formats do not have. The captain responsible for the operation of the vending machine has the value of its service. It is also concentrated in the following points: 1. Vending machine-captain, controllable convenience in the choice of goods, 'mainly attacking immediate services'. Small enough to solve dry mouth and hungry, large enough to need tissue hemostatic stickers and other urgent things. People have three urgency. In an emergency, consumers no longer need huge supermarket SKUs, but real rigid demands. Alternative products are also available. However, a vending machine must evenly meet the general needs of people's livelihood. 2. Vending machine-Captain, can control the convenience of time and distance, find the vending machine anytime and anywhere. It is the captain's unshirkable responsibility to solve the shopping needs of every consumer within 500 meters to 1000 meters. It is difficult to find retail locations in the area, whether the shopping process is complicated, and after-sales satisfaction. 3. Vending machine-captain, can control the convenience of customers' psychological factors,'emotionally understand local consumers better'. As the saying goes, once you are born and then you are familiar, the captain as the operator manages several replenishments, and you can clearly know which products are the most popular in the region and which types of products are often really needed by local consumers. In the future work In the follow-up process, the selection of products should be based on the preferences of consumers in the region. 03Don’t forget your original intention and keep your mission in mind. The last thing to add is that although the vending machine occupies a small area, it has all the five internal organs. The practicality, functionality and sustainability of several vending machines are far better than those of physical stores that need to be guarded by people. , Especially in today’s China, where the demographic dividend is gradually weakening, and the country’s science and technology is developing rapidly. Therefore, all 'captains'-operators who are engaged in the vending machine industry must keep in mind the original intention of the vending machine: convenience and convenience for the Chinese. Convenience to the common people is the last word in the development of retail! ! !

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