Vending machine channel enters a new business model

The vending machine channel entered a new business model. So what kind of business does the Guangdong vending machine look like? What is the business model of vending machines? At present, China's macroeconomic situation is complex and changeable, and the situation is grim. The Chinese economy has shown a downward trend over the years, which is clearly reflected in the retail industry. According to incomplete statistics, in 2016, 46 companies closed 185 stores in department stores, shopping malls and hypermarkets, 56 stores in department stores and shopping malls, and 129 stores in hypermarkets. The physical retail industry is developing slowly, but the new power of 'Internet + retail' is emerging, and the structural adjustment of the retail industry's supply side is in progress. Amazon opened an offline convenience store Amazon Go, offline bookstore Amazon Books, Alibaba, JD, Gome and Suning in Seattle, and implemented a new retail strategy through investment and technological transformation. Youbao, Letian and Nongfuquan are deploying new retail formats through vending machines. Convenience stores and vending machines are two important roles in the new retail scene. On the one hand, vending machines can save rent and labor costs, and on the other hand, they can quickly lay channels, taking the lead in the development of the current retail industry. The more brands pay attention to. At present, the development of vending machine channels lags behind the overall retail environment, and there is a huge market vacancy. In the next five years, China's vending machine channel will usher in a spurt of growth and become a major emerging channel for the retail industry. Vending machine channel pain points and solutions At present, the stock of domestic vending machine channels is about 200,000 units. The existing vending machine pattern is like a loose sand, and there are many user pain points and market opportunities. Pain point 1 Vending machine manufacturers have poor software development capabilities, and there are gaps in the overall solution. Users can access various vending machines such as beverage machines, cosmetics vending machines, mobile phone chargers, orange machines, etc. in subways, shopping malls, and convenience stores. However, their software platforms and technical conditions are different, although some of them are automatic Vending machines have been connected to the Internet, but there is still room for optimization in many aspects. For example, the latest layout of a well-known beverage brand is still using coin-operated vending machines for payment. Pain point 2: The various sub-industries in the vending machine have different categories and scenarios, lack of personalized customization, and the development cost of operators is extremely high. Some operators build their own software Ru0026D teams, which is costly, long in cycle, and system stability is not high. The author learned that a certain beverage brand invested several million yuan to develop its own vending machine system for more than a year. The result was not satisfactory. Not only did it fail to effectively support operations, it also often caused the vending machine to crash and statistics were inaccurate. Seriously affect the offline layout strategy of this brand. The reason is that the development of the vending machine platform involves embedded development, IOT technology, data acquisition, mobile payment and other technologies, and it has very high requirements for the stability of the software and hardware systems. Traditional enterprises have limited technical capabilities, and it is difficult to make highly customized and highly stable software in a short time. Pain point 3: Existing software cannot help operators reduce operating costs, and there is an urgent need for a strong 'sales brain' for large-scale operations. The self-service vending industry is a large-scale business format. Most operators do not have the support of the overall system. They just put some vending machines online for extensive management. They don’t even know who their users are and can only rely on passiveness. Sales. Operators urgently need professional software such as ERP system, membership system, marketing system, report system and so on for the automatic vending industry to help them carry out lean management. If you have a purchasing plan, welcome to choose Dongguan Trading Co., Ltd., and cooperate with Dongguan Trading Co., Ltd., a powerful manufacturer of vending machines in Guangdong. Consultation and ordering hotline: Manager Shang: Previous: Detailed introduction to the main control system of the vending machine, industrial control system and communication system Next: Suggestions for maintenance of the vending machine