Unmanned vending machines: from obscurity to a big outbreak

It has been many years since unmanned vending machines entered the Chinese market at the end of the last century. The first ten years have basically been in a state of obscurity. In recent years, with the popularity of e-commerce and mobile payment, it has been very good. develop. As new retail has ignited the fire of unmanned retail, the small and flexible sales terminal model of unmanned vending machines has re-entered people's attention, and it is in the ups and downs of unmanned convenience stores, unmanned shelves and other new formats. People in the industry have always been optimistic about the iterative wave. Although there is no big hit, more and more people have quietly joined the field for market layout, and the outbreak of unmanned vending machines is coming. But not all unmanned vending machines can take this ride. Traditional old-fashioned coin-operated machines and beverage machines will definitely face the choice of either upgrading or obsolescence with the popularization of smart unmanned vending machines. Unmanned vending machines Will usher in a constant wave of smart iterations. 1) Unmanned vending machines will be as common as storefronts. Domestic people’s impression of unmanned vending machines is simply selling water and beverages and snacks. In fact, in countries where vending machines are developed, such as Japan, the United States, and Europe, there are no people. The merchandise in the vending machines is already very rich, and the things for eating, playing, and even wearing are all sold in the unmanned vending machines. With the development of the Chinese market, products sold by unmanned vending machines will usher in a period of innovation, and more abundant products will also appear in vending machines for sale, and vending opportunities will become as common as storefronts. 2) Touch-screen buying has become the mainstream. Everyone knows that traditional vending machines have mechanical buttons, which are complicated to operate and have a high failure rate. The new generation of intelligent unmanned vending machines no longer need to press various complicated buttons on the machine. The built-in high-definition electronic touch screen makes your purchase as simple as buying on a mobile phone. The whole process of product selection, payment, and shipment is intelligent. , Consumers can clearly see the types and prices of goods on the screen, and can easily purchase with their fingers. In addition to shopping interaction functions, such large screens also have the attributes of advertising spaces, which can more accurately and effectively push appropriate advertisements to audiences with specific attributes through big data, thereby bringing additional benefits. 3) Scan code payment has become the basic configuration, and face payment is popularizing. Flexible and convenient mobile payment methods are not only the need for consumption upgrades, but also the inevitable technological revolution. Young people are the main audience of unmanned vending machines, and they are very keen to experience new things. Now mobile phone scan code payment has become the standard configuration of every vending machine, and more innovative face-based payment is also rapidly popularized. At present, the vending machines manufactured by haloo are basically equipped with a facial payment function, so you can shop without a mobile phone, and get rid of everyone's dependence on mobile phones when shopping. 4) Smart vending machines become big data portals. The intelligent operating system on unmanned vending machines can intelligently control all goods. Every purchase of consumers becomes a data source for user portraits and purchase preference analysis. Operators can use big data The analysis clearly understands the needs and preferences of consumers, so as to guide the purchase, distribution, sales and other links. Invoicing management based on data analysis allows operators to increase sales more scientifically and effectively. Operators who have a large amount of user consumption data will also become the party who owns consumers in the future. Intelligent unmanned vending machines will also be connected to multi-terminal mobile portals for precision marketing, and can use the results of big data analysis to conduct more effective reverse optimization of product selection and marketing activities. In the future, with the development of technology and the update and iteration of the mobile terminal, more portals will be connected to the vending machines. Consumers will use the mobile APP to find the location of the vending machines, place orders and pick up goods, and operators will conduct promotional activities through various portals. , Recruiting activities, interactive marketing, such as issuing coupons through WeChat, launching lucky draws, etc., the cost of attracting new customers will be greatly reduced. 5) The intelligent cloud background management system replaces the manual management of Internet access machines. Whether it is equipment failure or out-of-stock goods, it can be fed back to the management background (including mobile and computer) in real time. For example, when an unmanned vending machine fails, the monitoring system will quickly find out and issue a warning; and when the milk or potato chips are sold out, it will promptly send a replenishment signal to the manager, and there is no longer a need to visit the site. It facilitates the management of operators. The intelligent cloud background management system can effectively control the precise management of inventory and supply chain, thereby reducing inventory pressure and human transportation costs for replenishment, and further increasing operating profits. As a domestic strength vending machine research and development and production base, haloo has a number of national invention technology patents, and supports Ru0026D, OEM, mass customization, wholesale and retail!

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