u200bThe arrival of unmanned economy, what kind of vending machine can sit here

Vending machines have been in China for many years and have been unknown for so long. This year, as new retail has ignited the fire of unmanned retail, the small and flexible sales terminal mode of vending machines has re-entered people’s attention. And in the ups and downs of unmanned convenience stores, unmanned shelves and other new business iterations, it has always been optimistic. Although there is no big hit, in fact, more and more people have quietly joined the market layout and automatic sales. The explosion of cargo planes is coming soon. However, not all vending machines can catch this ride. I believe that traditional old-fashioned coin-operated machines and beverage machines will definitely face elimination with the popularization of smart vending machines, and vending machines will usher in continuous smart iterations. tide. So, what about the future sales? What degree of intelligence can be achieved? 1. Vending machines are no longer equal to beverage machines. The Chinese people’s impression of vending machines is that they sell water and drinks. In fact, in countries where vending machines are developed, such as Japan, the United States, and Europe, the products in vending machines are already very rich. The playthings and even the clothes are put on vending machines for sale. It is believed that with the development of the Chinese market, products sold by vending machines will usher in a period of innovation, and more abundant products will appear in the vending machines for sale, and vending opportunities will become as common as'storefronts'. 2. Touch screen purchases become mainstream. It is no longer necessary to press various complicated buttons on the machine. The new generation of smart vending machines with high-definition electronic touch screens realize the purchase interface at a glance through the operating system settings and design, so that your purchases It's as simple as buying on a mobile phone. Product selection, payment, and shipment are fully intelligent. Consumers can clearly see the types and prices of the goods on the screen, and they can easily buy with their fingers. 3. Scan code payment as a basic configuration. I believe that vending machines that do not support mobile payment are bound to die. It is only a matter of time. This is beyond doubt. Flexible and convenient mobile payment methods are not only a requirement for consumption upgrades, but also an inevitable technological revolution. The future belongs to young people, and the fashion and convenience pursued by young people will inevitably become the target of business pursuit. 4. Machines and equipment become big data portals. The intelligent operating system on vending machines can intelligently control all goods. Every purchase of consumers becomes a data source for user portrait and purchase preference analysis. Operators can analyze it clearly through big data. Understand the needs and preferences of consumers to guide purchase, distribution, sales and other links. Invoicing management based on data analysis allows operators to increase sales more scientifically and effectively. Based on the above description, it is believed that operators who have a large amount of user consumption data will also become the party who owns consumers in the future. 5. Intelligent management and control instead of manual management. Internet access machines, whether it is equipment failure or out of stock, can respond to the management side (including mobile phone and computer) in real time. For example, when a vending machine fails, the monitoring system will quickly detect and issue a warning; and when the milk or potato chips are sold out, it will promptly send a replenishment signal to the manager, and there is no need to go to the site for inspections, which is very convenient Management of the operator. The intelligent management background developed by the technical team can effectively control the precise management of inventory and supply chain, effectively reduce inventory pressure and purchase replenishment pressure, and even achieve zero inventory. 6. Derivation of functions-more than just vending machines. I believe that it is not just a breakthrough in product selection. In the future, vending machines will be more than just a sales terminal. There are endless possibilities for advertising, social networking, information release, communication platforms, and so on. Based on the large-screen design of the new generation of vending machines and the intelligence of the operating system, it is a mature application to realize the display of advertisements on the screen, or it is not necessary that a product introduction like Taobao’s baby details page appears after clicking on the product; Or, posting an object-hunting notice, an advertisement for making friends, and real-time reviews of products on ubiquitous vending machines... are all very possible, and there is huge room for imagination.