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Two new retail concepts and what is the difference between wisdom and retail?

What is a new retail? Earlier this concept was put forward by by jack ma, in the consumption mode under the background of big upgrade through the combination of online and logistics distribution link, and the use of big data, artificial intelligence, cloud computing and other advanced technology through offline online channels for upgrading the whole retail industry innovation, the new retail is produced. What is a wisdom retail? Earlier this concept is controlled by suning group chairman zhang in the near east, this concept is refers to the use of the Internet of things technology + Internet technology awareness and trends of consumer spending habits, and then according to the collected information to guide production and manufacturing, to provide consumers can be customized a variety of products and services, upgrade the retail industry. The key here is to be able to perceive the consumer habits and predict consumer trends so as to make more new products and services, can satisfy the consumers' online and offline for the complete fusion integration. What is the difference between the new retail and wisdom? Mainly embodied in the following respects. Different purpose: new retail concept refers to through the electronic commerce and Internet technology to traditional retail industry to upgrade products and services, and retail is wisdom let offline retail stores to manage digital direction upgrade to improve when the consumer shopping experience to increase viscosity of stores. Fusion is different: the new retail channels on fusion is more open, function and form of fusion are priorities. And wisdom retail mainly focus on the functional aspects of integration, channel integration are closed a few, mainly through online services will lead to consumers offline stores, therefore, both online and offline customer, can they precipitate in line. Notice something different: while the new retail and retail is a new model of wisdom, but the new retail the drainage effect of scene and consumption of convenience as a development focus. Retail wisdom to help you build a good experience as a key development scene. Above these are the main difference between the new retail and wisdom, in the face of the same thing, of course, different people may have different understanding. Whether new retail or wisdom retail are the essence of the fundamental is the essence!

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first proposed“The era of big data is coming from McKinsey, a world-renowned consulting firm.
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