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The vending machine, the new marketing into the second

Vending machines, now on the verge of intelligence, IPEQ retailing, inverse business segments, 'sichuan campus marketing management college lecturer wang jiang said, the interpretation of retail industry has long been to well versed in hospitality industry, research and development of it is not related to ability, less data analysis and resolution plans creative level. Retail manufacturers to have a clear show the intelligent, intelligent change quickly, with insufficient perception employers science, management, employers specifications such as difficulty. Lao wang jiang, China called for the 'sales revolution'. Military campus in Shanghai law school dean is Wei Hang, new marketing theme embodied in the online games for the first time of change, and to encourage Courier, digital, and the change of flow, now is the second, new marketing theme embodied in Asia, the mass and the characteristics of the processing customized for selling change, with fast, quality, creativity and experience to achieve the intention of change and the mobile Internet, standards, education and so on as the symbol of new resources. Wei Hang to introduce, according to the items, the standardization of the standard and the timeliness of intention, transformation and transformation of marketing practice can be summed up in four there: new chain point, new experiences aboard market, vending machine/no one marketing chain point to the market. 'Relative to the amount of items of standardization, the marketing of high level and high intention immediacy in the future will be to automatic vending target reform, from the vending machine, no one will give service or technology such as chain point. While online sale purpose intention oriented real-time is relatively low, items standardized high level marketing category. 'Vending machine, the increasing of the retail industry in the future energy by visitors to the core, supported by ability of online and offline expansion into new marketing,' xiamen city business development research center, deputy director of the Huang Yu focus, fixed market and electronic commerce is not conflict, standard show three curves gradually calm, show expansion into, additional fixed market potential in exploring new life class, especially in the service or the technical level of life, experience life class with smart diversification, personalized consumption experience to meet is the most common markers in the current keywords for: automatic vending machines the vending machine drinks vending machine on an article: join the vending machine, new marketing has flooded into the second

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first proposed“The era of big data is coming from McKinsey, a world-renowned consulting firm.
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