The preparation work that Guangdong lattice machine manufacturers need to do to launch vending machines!

Although the Guangdong lattice machine manufacturers have great prospects for the development of vending machines, we should not be sloppy when they are launched. We need to do some preparatory work. So what is it? Today I will tell you the correct method of launching. If you want your vending machine to be patronized by people better, then you can really pay attention to the following points, what are they? Quickly follow the author to see! The online activity segmentation has developed a target Online activities in various target markets, for example, students can buy discounts in the snack category, and middle-aged people can enjoy price discounts in the daily necessities category. All activities are staged, guided and driven. Target market segmentation and field investigation into the regional consumer market, the age structure of the consumer population, consumption level, consumption power, mainstream consumer product composition, etc. Achieve specific market and specific problem analysis. Only by investigating these data clearly can the market be targeted. Investigation methods can start with the composition of the surrounding business districts and the flow of purchases in the business districts. Commodity structure segmentation is aimed at the corresponding mainstream commodities in different target markets. Best-selling high-margin products, best-selling low-margin products, non-moving high-margin products, long-term and short-term products should all be considered in the product structure. Achieve specific markets and specific operations. The other income of Guangdong lattice machine manufacturers is divided into the respective target markets for each vending machine launched, and the resources of advertising income are integrated. For example, in schools, it is more suitable for beverage manufacturers to educate advertisements in residential areas and promote lifestyle advertisements. In different markets, different manufacturers who need to do advertising integration, so that they can benefit more. Previous: Advantages of vending machines from Guangdong lattice machine manufacturers Next: How can Guangdong lattice machine manufacturers improve the operational efficiency of beverage vending machines?