The new retail era is coming, vending machine channels are ready to go

The new retail era is coming. Vending machine channels are ready to go. The current macroeconomic situation in China is complex and changeable, and the situation is severe. China's economy has been on a downward trend for many years, which has been well reflected in the retail industry. According to statistics, in 2016, in the department store, shopping and hypermarket formats, 46 companies closed a total of 185 stores, the department store and shopping format closed 56 stores, and the hypermarket format closed 129 stores. Convenience stores and vending machines are two important roles in the new retail scene. On the one hand, vending machines can save rent and labor costs, and on the other hand, they can quickly lay channels and take the lead in the development of the current retail industry. The more brands pay attention to. Based on research on the retail market, when the per capita GDP reaches 10,000 US dollars, consumer demand for vending machines will usher in an explosion. In 2017, the area covered by a population of 390 million has reached this level, and the development of the vending machine channel lags behind the overall retail environment, and there is a huge market vacancy. In the next five years, China's vending machine channel will usher in a spurt of growth and become a major emerging channel for the retail industry. Vending machine channel points and solutions At present, the stock of domestic vending machine channels is about 200,000 units. The existing vending machine pattern is like a loose sand, and there are many user points and market opportunities. Point 1: Vending machine manufacturers have poor software development capabilities, and there are gaps in the overall solution. Users can access various vending machines such as beverage machines, cosmetics vending machines, mobile phone chargers, orange machines, etc. in subways, shopping, and convenience stores. However, their software platforms and technical conditions are different, although some of them are sold automatically. Freight planes have been connected to the Internet, but there is still room for optimization in many aspects. For example, the newly deployed vending machines of a certain beverage brand are still using coin-operated payment methods. Point 2: Each sub-industry in the vending machine has different categories, different scenarios, lack of personalized customization, and high development costs for operators. Some operators build their own software Ru0026D teams, which is costly, has a long cycle, and the system stability is not high. The author learned that a beverage brand invested several million yuan to develop its own vending machine system for more than a year. The result was not satisfactory. Not only did it fail to effectively support the operation, it also often caused the vending machine to crash and the statistics were inaccurate. Seriously affect the offline layout strategy of this brand. The reason is that the development of the vending machine platform involves embedded development, IOT technology, data collection, mobile payment and other technologies, and it has very high requirements for the stability of the software and hardware systems. Traditional enterprises have limited technical capabilities, and it is difficult to make highly customized and highly stable software in a short period of time. Point 3: Existing software cannot help operators reduce operating costs, and a strong 'sales brain' is urgently needed for large-scale operations. The self-service vending industry is a large-scale business format. Most operators do not have the support of the overall system. They just put some vending machines online for extensive management. They don’t even know who their users are and can only rely on passiveness. Sales. Operators urgently need professional software such as ERP system, membership system, marketing system, report system and so on in the automatic vending industry to help them carry out lean management. If you want to know more about Guangdong unmanned vending machines, Guangdong vending machines related issues, you can contact us, we will also serve you 24 hours, you are welcome to call. Previous: Under the background of unmanned retail, Guangdong's vending machine industry has a bright future. Next: Talking about 2018 China's vending machine market forecast