The difference between Guangdong unmanned vending machine and unmanned store

The difference between Guangdong unmanned vending machines and unmanned stores. In China, the traditional retail industry is facing the dilemma of rapid increase in labor costs and rental costs. Highlighting the siege is becoming the most important topic in the retail industry. How to break the situation? With the rise of unmanned stores, the relationship between unmanned vending machines and unmanned stores, one of the representative forms of unmanned retail in the early days, has been widely discussed. Some people say that unmanned vending machines are unmanned stores, and some say unmanned vending machines. Not an unmanned store, but from the author's point of view, it is undoubtedly unreliable to say that the unmanned vending machine is not an unmanned store! Why is it said that unmanned vending machines are also unmanned stores? 'Unmanned' is the biggest common denominator between the unmanned store and the unmanned vending machine business. Regardless of whether it is an unmanned vending machine or an unmanned store, the focus is on 'unmanned' in the form of business form. Both businesses use unmanned methods to reduce the labor cost of the retail business. Therefore, in terms of business performance, there is no essential difference between unmanned vending machines and unmanned stores. The degree of intelligence is comparable to unmanned vending machines and unmanned stores. From the perspective of intelligence, both unmanned vending machines and unmanned stores have realized a high degree of intelligence, and have basically realized the digitalization of retail business. And at the technical level, the two also have a lot of commonality and versatility. Take a simple example, take it and go as an example. At present, some unmanned vending machines are also connected to the credit system of the payment enterprise, which can also be achieved. Take it and leave. Regarding the biometric technology involved in some unmanned store companies, relevant experts said that vending machines combined with facial recognition and other related biometric technology have long been overseas. And related technologies can record the image of consumers and can be combined with product purchase information, and in-depth identification of consumer images can provide reference for retail companies. Based on the two examples, there is no obvious difference in the degree of intelligence between unmanned stores and unmanned vending machines. . In terms of actual application effects, the current effects achieved by unmanned stores and unmanned vending machines are also the same. Judging from the application of unmanned stores and unmanned vending machines in real life, the effects achieved by unmanned stores and unmanned vending machines are basically the same. Whether it is the type of deployment scenario or the people involved, it is highly consistent. If the unmanned vending machine and the unmanned store have to be cut, it seems to be relatively difficult. Why is there the illusion that unmanned vending machines are not unmanned stores? In fact, domestic unmanned retail in the practical sense started from the introduction of the first domestic unmanned vending machine by Suntory in 1994. The illusion that unmanned vending machines are not unmanned stores among the general population is mainly due to the following reasons :1. Function limitations of unmanned vending machines. Early unmanned vending machines were affected by manufacturing technology and had relatively single functions. They could only sell very limited types of goods, mainly pre-packaged food and beverages, and SKUs sold by each device The number is very small, so people have not been able to sense from the senses that unmanned vending machines are also a form of unmanned stores for a long time. At present, the functions of unmanned vending machines have made considerable progress, and the number of skus of goods that can be sold has basically been flat and covered the main goods sold in convenience stores. 2. Single deployment of unmanned vending machines Even after the function limitation of unmanned vending machines is broken, the habit of single deployment of unmanned vending machines has not been changed, resulting in the illusion that unmanned vending machines are not unmanned stores. Since operators usually only provide equipment with a single function, they are relatively monotonous in terms of goods and services, which is an important reason for misunderstanding of market concepts. 3. Insufficient scene innovation. The lack of scene innovation of the unmanned vending machine has also caused the wrong situation that the unmanned vending machine is not an unmanned store. This deficiency is reflected in the multiple dimensions of scene innovation. Leaving aside the problem of deployment scenes, we provide consumers with incidental consumption scenes as an example. Most operating companies focus on functions, light scenes, and simply deploy vending equipment. Never thought about providing consumers with a consumption environment similar to convenience stores or other types of retail. Without a scene environment, consumers' understanding will naturally stay at the machine level and will not associate with the concept of 'shopBased on the above reasons, we cannot simply divide the unmanned vending machine and the unmanned store. The various solutions of the unmanned store should include the unmanned vending machine. Any statement that separates the two is invalid. That's all for today's sharing. If you want to know more about unmanned vending machines in Dongguan and Guangdong unmanned vending machines in Guangdong, please follow the official website. The author will regularly update relevant industry information for everyone. 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