The development history of new retail vending machines

The term vending machine appeared a long time ago, but it has not become popular in China. The vending machine market has always been in a tepid state. Not long ago, the concept of'new retail' was put forward, and vending machines ushered in development opportunities. According to the prediction of vending machine manufacturers, China's annual revenue of vending machines in 2020 will reach 100 billion yuan. An important role in the new retail scene. In foreign countries, vending machines are hailed as 'a robot that brings wealth 24 hours a day'. It does not require guards, sells things by itself, and collects money by itself. According to TechNavio data, the ratio of vending machines (VEM) to convenience stores in the United States is 30:1. The expected compound growth rate (CAGR) of vending machines in the United States from 2014 to 2018 is higher than 54.3%. The size of the vending machine market in the United States will be Up to 13.34 billion US dollars. In Japan, there are nearly 6 million vending machines, and on average every 20 people own one vending machine. In comparison, Japan and the United States have a market capacity of more than 5 million units at every turn, while China's vending machines are only a few hundred thousand units. They are still in the early development era, and the latter will surely usher in a wave of gushing development. Data shows that China's labor costs have risen five times in the past 10 years. In 2016, Chinese employee salaries increased by 8%, ranking first in the world, far higher than the world average of 2.5%. In addition, China's overall rent growth was 7%. Rising labor and rental costs in China have reduced the business profits of physical stores. This makes vending machines an important role in the new retail scene. On the one hand, vending machines save rent and labor costs; on the other hand, vending machines can quickly lay channels and take the lead in the development of the current retail industry. The more brands pay attention to. Online payment has also made vending machines more and more popular. The biggest reason why China did not popularize vending machines before is because of the many machine failures. Even in small settlements such as the purchase of beverages, banknotes are needed, and banknotes are often crumpled directly in the pockets of clothes. Therefore, it often happens that banknotes get stuck in vending machines, and consumers start to change. Have to be willing to buy beverages through a beverage company. At present, domestic vending machines basically realize the access to payment platforms such as WeChat and Alipay. Consumers can complete self-service transactions by doing a few simple operations on their mobile devices. The risk of failure caused by inferior banknotes is reduced, and the risk of cash being stolen due to the destruction of the vending machine is also reduced, which has played a good role in promoting the popularization of vending machines. Huge room for market development According to the China Chain Store u0026 Franchise Association, the number of domestic convenience stores is about 90,000. As mentioned above, the number of domestic vending machines should be 2.7 million against the 30:1 ratio in the United States. At present, domestic vending machines are only less than 200,000, and the market for vending machines is huge. According to Kantar Consulting's forecast, based on the monthly revenue of 6,000 yuan per vending machine, the annual revenue of vending machines in China in 2020 can reach 100 billion yuan. Traditional unmanned vending machines are bulky and troublesome. I believe that many people have also experienced the traditional unmanned vending machine. A bottle of drink is priced at 3 yuan. If a consumer stuffs a 10 yuan bill, it means to find three 1 yuan coins, which means UAV equipment is very inefficient and greatly increases maintenance costs. Therefore, this is also one of the reasons why domestic vending machines have been unable to develop. The new smart vending machine no longer needs to use paper money, and only needs a mobile phone to realize the purchase operation. With the rapid development of two-dimensional codes, the development speed of new vending machines is also getting faster and faster. Vending machines can be found in stations, schools, hotels, supermarkets, and communities. The types of vending machines appear more and more complete, not only limited to beverages and food. Now there are a lot of intelligent unmanned vending machines for fresh food, lunch box vending machines, fruit and vegetable vending machines, and adult products vending machines that can be seen in the streets and alleys. Intelligence is the development trend of vending machines at the moment. Vending machines are no longer simply providing self-service retail services, but will provide high-end technology and service support in the field of smart vending. Through the leading management system of cloud services, easy management and operation of the mobile terminal can be realized, allowing the rapid penetration of smart retail terminals At the same time, a win-win situation between enterprises, franchisees and consumers will be realized. To give a simple example, vending machines are gradually equipped with LBS functions, and consumers can easily find nearby vending machines based on location. Merchants can use the Internet system to monitor machine inventory for immediate replenishment, as well as analyze consumer preferences to further optimize the consumer experience. However, it is believed that with the development of vending systems based on cloud computing, big data and intelligence, vending machines will become a new retail format in the future.