Professional Haloo Vending Machine Manufacturer & Supplier.
'Sell 1.2 billion cups a year' Xiang Piao Piao wants to be a vending machine?
'Sell 1.2 billion cups a year' Xiang Piao Piao to be a vending machine? Xiangpiaopiao’s main business is the Ru0026D, production and sales of milk tea products. The main products are 'Xiangpiaopiao' branded cup milk tea and liquid milk tea. According to AC Nielsen's data, the company, as a major domestic manufacturer of cups of milk tea, maintained its market share for five consecutive years from 2012 to 2016. In 2018, due to the rise of new tea drinks such as Hey Tea, Nai Xue, Yin Wei Tea and changes in consumer consumption habits, the company's performance once fluctuated. But judging from the total sales of this category, the company is still worthy of being one of the leading companies in this field. Is the scope of change in preparation for the development of the vending machine business? There is nothing new, and it is nothing new for brand enterprises to get involved in the vending machine business in the past two years. Especially in today's day when traditional channels are becoming increasingly saturated, it is not surprising that Xiang Piao Piao actively tries new channels. However, it was determined that Xiangpiaopiao entered the vending machine industry only from the change of business scope, and the persuasive power was still insufficient, and further observation of the company was still needed. More and more beverage companies enter the vending machine industry and begin to deploy new retail. 'Can't get in? 'Not the core, the key is'when will you enter? How to get in? How deep is it? 'Compared with the'excitement' of the entire market when brands such as Nongfu, Uni-President, Want Want and other brands entered the vending machine industry when they issued a'signal', the market's response to the fragrant'entry' signal of this round was obviously a little flat. . In the words of industry experts, after experiencing multiple rounds of brand companies' baptism, brand companies' can't get in? 'It's no longer a matter of concern to everyone. What everyone cares more about is 'When will you enter?' How to get in? How deep is it? '. Regardless of whether the follow-up Xiangpiaopiao really wants to be a vending machine, these three questions will really test Xiangpiaopiao's follow-up! 'So Xiang Piao Piao needs to be a vending machine?