Product Selection and Management of Vending Machines

There are a lot of people investing in vending machines now, and it is always a bit overwhelming for a novice who wants to run a vending machine well. The first thing to consider should be what products to buy, and how to manage the skills of the products is a problem. I will buy whatever products are selling fast, and I will not buy unpopular products. It seems to be the purchase principle of vending machine operators. We think it looks reasonable on the surface, but in fact, there is a lack of big data statistics and lack of system, and the potential risks are also great. The same is true for vending machines. Although the vending machines are all intelligently networked, it is easy to analyze the sales of various commodities through the background data, but we must not cut off the commodities with average sales and only sell the best-selling commodities. You can put more aisles for hot-selling products, and only one or two aisles for unpopular products, because if the products are too single, many customers will be lost over time. For example, I like to drink Coca-Cola, and occasionally drink jasmine tea, but one day I found that a certain vending machine was filled with Coca-Cola and no jasmine tea. Do you think I will continue to shop at this machine in the future? ! Therefore, different quota ratios can be set for hot-selling and unpopular products, but a single product plan cannot be implemented. Vending machines should consider short-term, medium-term, and long-term planning in the process of purchasing goods. According to hot and cold, single product profits, different products can be divided into the following categories: hot-selling products, high-profit products, potential products, and eliminated products. . ①Hot-selling products refer to products with a large sales volume. For example, various herbal teas, carbonated drinks, and mineral water are more popular in summer. Although the individual profits are not high, the overall profits are still considerable with large shipments, and everyone prefers them. This kind of commodity, so this kind of commodity can set a relatively high quota in the vending machine. ②High-margin products refer to products with relatively high profit per product. For example, a bottle of yogurt has a single gross profit of 5 yuan, but the shipment volume is relatively small. Such products generally have relatively low quotas. ③ Potential products refer to products that are expected to sell well in the future, such as moon cakes before Mid-Autumn Festival and flowers on Valentine's Day, etc. The quota of certain types of potential products can be temporarily increased according to the situation. ④ Eliminated products refer to the products to be eliminated. After long-term observation, you will find that some products do not have high individual profits and are very unpopular. They may not be sold for many days. It is recommended to eliminate such products because they are too unpopular. The goods in the vending machine are equivalent to occupying a place and not working, and are the objects of being cut off. After a long period of data analysis and combined with the location of your own vending machines, you should know how to purchase products for your own vending machines.

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