Plot the vending machine, the new marketing into the next step

Plot the vending machine, the traditional retail to meet, IPEQ, quotient IQ three dilemma, 'said jiang Lao wang, director of the school of management at profitable sales in sichuan campus, retail understood as popular services, for a long time has nothing to do with experience in r&d and creative nearly, the resolution is more a lack of data analysis and development capabilities. Retail enterprises are lack of clear positioning itself, timely control itself, and sellers have insight into insufficient awareness, controls the business full of doubts. Jiang Lao wang lay particular stress on, call 'retail innovation'. Is professor in college of shanxi finance and economics school district Wei Hang, new marketing essence embodied in the market for the first time of the change of the field, and fully to drive the Courier, the change of information flow and cash flow, and for now the new marketing start into the next step, essence manifests with the globalization, the scale and custom for the sale of a large number of changes, with fast, quality and trend of the van and experience needed for the requirements of the change and mobile phone on the market, such as the standard scientific technology change. Wei Hang described, through the reactivity of transparency level and need of the cargo, will promote change and component boils down to four: new style chain point, new style one shopping plaza, community vending machine/no one chain points and sell in the shop. 'Compared to much goods transparency level is high, the need of real-time high sales, new future most likely to fully automatic sell standard transformation, the neighborhood vending machine, and no one chain, such as the provision efficiency. While online sale essence for need real-time is not high, high transparency level of goods sales position. 'Village vending machine, retail new future strengthen energy is based on public demand, supported by experience of online and offline new marketing mix,' reform of Beijing business center lecturer Huang Yu lay particular stress on, fixed business and electricity are not contradictory, standards emerge two line gradually calm, show mixed, another new fixed business in cutting the quality of life power, especially the efficiency of the quality of life, experience life quality and diversification, differentiation has more distinct advantages in consumer experience to meet the current keywords: sheet metal production workshop four web celebrity blessing bag machine an article on the vending machine: 10 vending machine brand, the new promotion is occupied in the second half