Nida, the vending machine - The vending machine price goods how? Understand the consumer psychology reveal pricing strategy

In the daily operation of the vending machine, crucial commodity management, including commodity pricing also contains a lot of knowledge and strategy. So in the vending machine sales, should adopt what kind of pricing strategy? In life we often see commodity prices such as 5, 7, 9 odd number at the end of the many, is this why? Merchants in the commodity price, usually set a has a certain price difference with integer, such as pricing is 5. 99, not 6. This pricing method is called mantissa pricing, also known as the fraction of odd pricing or pricing. Most of consumers like cheap or cost-effective products, especially is more sensitive to commodity prices of ordinary people, whether the price is often cheaper to determine whether they will buy the goods from the key factors. Qiaqia mantissa pricing can bring people the feeling of cheap, although 5. 99 and 6 only sent 1 cent, but it can make people feel more cheap. Mantissa pricing also can make people think businesses calculate very accurate carefully when pricing, in order to make the price close to the costs as much as possible, resulting in a business pricing, price real trust seriously. So why do people can produce this kind of cheap feeling? Analysis from the Angle of psychology, it mainly due to excessive classification, anchoring effect. Merchants in the operation of the vending machine, commodity pricing mantissa pricing strategy can be used. Through new intelligent vending machine and cloud platform real-time cohesion, can easily grasp the consumer sensitivity to different commodity pricing and acceptance. Because '8' and 'hair', to cater to the preference of Chinese consumers like lucky number, '8' may be adopted for the mantissa pricing. This principle brand law, 20% of the brand has a 80% market share. In general, the first brand's market share is more than double that of the second brand, brand value is big in the industry. In network area, the three major portal, whether in terms of attraction, or income occupies most of Internet industry. 'and' was admired by the industry is that its advocates' behavior, preferring to 'business strategy, determine the ear of the media industry. To use good 'and', the media industry first figuring out 20% of the enterprise exactly is what, to their operation and management of the focus of the attention to this 20% business priorities, take effective measures, such key breakthrough with emphasis on key, fostering comprehensive, media management overall progress. Bring a company 80% of profit is 20% of the customers. According to this principle, the if we can find that 20% of customers, to provide better services, for the development of the company and the performance of growth is undoubtedly the greatest help. Willing to be twenty percent of the products should have real effective profit, eighty percent put ordinary consumer goods such as though the main mass media entertainment consumer is the most common consumer goods. But it does not interfere with 'and' fulfilled. First of all, for the mass product, its yield 80% from 20% of customers, it is a common sense in the media industry. Second, 80% of its revenue from 20% of the market