New retail is surging, vending machines are now investing in golden opportunities

When Wanda Commercial received a joint capital injection of 34 billion yuan from Tencent, Suning, JD.com, and Sunac, and when people’s attention was only focused on the resolution of Wanda’s debt crisis, they obviously ignored Ma Huateng’s investment intentions. New consumption and new businesses will be consolidated. And expand the new retail in 2018. Almost at the same time, a release from Yaosheng China on the layout of vending machines also attracted the attention of the investment community. 2017 is known as the first year of 'unmanned retailFor unmanned supermarkets, Alibaba and Midea jointly released new unmanned retail products, and Cheetah Mobile, which is held by Tencent, invested in unmanned shelves. Among them, the vending machine and unmanned shelf industries have become hot spots. The layout of Yaosheng China is a strategic investment in the 'e-stack' of the global direct procurement of unmanned vending machines in the unmanned retail field. 'E-stack' is a brand new unmanned vending machine based on global direct sales of more than 80,000 imported goods. It relies on the abundant supply of Tetra Pak’s more than 500 stores across the country and the best sales in the country calculated in real time with big data modules. Imported goods are the main focus, providing consumers with direct sourcing of high-quality goods. This investment will be used for artificial intelligence application research and development, supply chain upgrades, brand promotion, team expansion, etc. The development of urbanization has changed the entire social pattern, and fast consumption has become a habit. Focusing on consumption upgrades, bringing the shopping scene close to users, and improving the shopping experience and shopping quality have become the key to the upgrade of the new retail sector. Guo Haotian, president of Fu Yin Fund, believes that the characteristics of new retail are 'integration of channels, digitalization of operations, intelligence of stores, and socialization of commodities.' Compared with the traditional retail form, which is subject to rent and labor costs, vending machines stand out in the new retail field with the advantages of small footprint, mobility, less labor, and 24-hour operation. Since the second half of last year, unmanned vending has swept the retail, entrepreneurial and investment circles. According to rough statistics, at least more than 50 investment institutions have entered the field of unmanned vending alone, with an influx of more than 7 billion yuan. Want Want Group has also taken action, launching Want Want smart vending machines, and will expand the deployment of thousands of smart vending machines across the country. The products are all produced by Want Want, and the operation center sets suggested retail prices for different scenarios. Experts in the investment community predict that this development will intensify in the next five years. Yaosheng China was originally a company focusing on financial services for small and medium-sized enterprises, integrating various domestic and foreign capital market services such as small loans, financial leasing, commercial factoring, listing sponsors, securities transactions, mergers and acquisitions and restructuring. In this wave of investment boom, they chose to co-incubate the 'e-stack multi' with Parker Tetra Pak. According to Xie Ziqiang, vice president of Yaosheng factoring under Yaosheng China, in order to achieve in-depth layout, they chose e-stacks from nearly a hundred projects they contacted, which can be described as a veritable one in a hundred. In order to meet the new lifestyles of users, e-stacks often put retail scenes in front of consumers in an infinitely close manner, and can be placed in densely populated venues such as office buildings, libraries, shopping malls, and parks. Fu Kai, President of Tetra Pak of E-Store/Borch, said: “The number of vending machines in the Chinese market is currently 200,000 units, and at least 2 million more can be placed. Once Chinese consumers form to buy products on vending machines Consumption habits, this market is terrible!” He said at the same time: “In 2018, we will put in at least 10,000 units. In the next three years, the stock of the e-stack multi-vending machine market will reach at least 50,000 units. Our goal is to build Create a super empire in the field of unmanned vending!” While the investment boom is surging, industry experts have also made a rational reminder: If the vending machine is deployed successfully, it can reduce the dependence on traditional channels and bring certain business operations to the enterprise. Close. But if it fails, the company will face cost pressures such as point rent of vending machines, operating personnel and equipment depreciation. However, due to the huge market space, companies still have to cater to and guide consumption habits through technological changes. In an interview with reporters, Xie Ziqiang said: 'Innovative companies with high-quality services, new retail technology and big data advantages in this industry will become unicorns in the future. The e-stack business model is original and has global products. With the right to speak directly in the source of goods and the good vertical relationship with machine manufacturers, we at Yaosheng China hope to inject capital through this strategy to help e-stack go further and do bigger.' The above information is provided by the vending machine manufacturer. Please mark the previous article for reprinting: New retail competition is fierce and smart vending machines will usher in a blowout development