In the second half of smart retail, unmanned vending machines counterattack as the protagonist

After more than a year of fermentation, unmanned retail has entered a stage of rational development from the initial craziness. After the big waves, the unmanned retail model that best meets market needs and has the most reliable business model has finally survived and entered the track of healthy development. . In the first half of unmanned retail, unmanned convenience stores, unmanned supermarkets, and unmanned shelves rushed into the market with an overwhelming momentum like a tornado. They immediately occupied the headlines of major new technology retail sectors. After the enthusiasm, they followed Problems such as immature technology, theft, and unmanned supermarkets become unmanned supermarkets have gradually cooled down, but it is not a new thing-vending machines are becoming more and more favored by the market. why? One reason: what the market wants is the ability to make money, not fresh concepts. The smart vending machine has become a dark horse for unmanned retail due to its strong survivability. The intelligence and high technology of unmanned retail, reducing labor and rental costs, and improving efficiency have been said a lot. Today we mainly discuss the innovation of smart vending machines. First of all, this vending machine is no longer another vending machine. Smart vending machines have been upgraded and developed by countless companies at the time of the rise of unmanned retail. After more than a year, various functions have been gradually improved, and they have evolved toward becoming a general-purpose sales carrier. There are also many subdivided vending machines, such as orange juice, coffee, and noodles. But in the long run, these vending machines are still more gimmick than demand, and more fun than making money. Vending machines that really meet the needs must be universal and open. First, they are no longer restricted by cargo channels and can sell a variety of goods; second, opening refers not to the development of shelves, but the development of opening up online channels. They are no longer simply offline sales terminals, but are the portals of China Unicom's online and China Unicom consumers, and they are a living terminal. On smart vending machines, your gains will be far greater than what you see. This is the correct development path for unmanned vending machines in the future. With the advantage of being extremely close to consumers, the vending machine, a live terminal, has infinite space. Secondly, fragmented space and fragmented traffic have proved to have huge market space. When the online and offline traffic has been eaten up by the giants, the new traffic depressions are actually offline and fragmented. As long as these fragmented spaces can be integrated and utilized, a new traffic portal can be established. Note that this is not only traffic, but also an entrance. These traffic not only generate consumption, but also serve as an entrance for user diversion for other scenarios. Because the vending machine can be said to be the sales terminal closest to the consumer, the opportunity to contact the consumer is the most, so it is of great value as a traffic entrance. Finally, a more open and diversified business model. We have already mentioned that the intelligence of the vending machine makes this sales carrier a living terminal. On the unmanned vending machine, the merchant can make consumers' income far greater than what they see, and new gameplay is constantly being injected. This promising industry. The above information is shared by vending machines. Please mark the reprint. Previous post: Convenience stores push cashless automation, and the vending machine boom is heating up again