Group deployment of vending machines to provide diversified services tailored to local conditions

The development of new technologies has brought a considerable impact on the retail industry, and has aroused the market’s attention to unmanned retail. The current group deployment of vending machines will be a solution to the needs of unmanned retail and to solve the cost pressure of offline stores. Important solution. The idea of u200bu200bgroup application of vending machines first appeared in the first half of 2014. In terms of real applications, business points of group application of vending machines appeared in some developed cities. Grouping is actually an integrated and upgraded version of the vending machine business. The advantage of this solution is that it gets rid of the traditional single-function self-service vending service, and provides consumers with more choices. It provides automatic sales in the number of SKUs and the consumption environment. The vending business has been redefined, and it is believed that the group application of vending machines is becoming a development trend. 1. The grouping of vending machines solves the problems of high cost of offline convenience stores. When e-commerce is aggressively grabbing offline customers, convenience stores are still standing. This just illustrates the market potential of convenience stores. The development of convenience stores benefited from its advantages, namely convenience and stable demand. Most of the convenience stores are opened within the radius of consumers' daily life, such as office buildings, communities and other fixed population scenes. According to the living habits of the group, the merchandise sales strategy can be flexibly adjusted to meet the specific needs of specific consumers. But the disadvantages of convenience stores are also obvious, that is, rising rental costs and labor costs, which make many retail stores overwhelmed. Grouped vending machines not only have the advantages of convenience and stable demand, but also reduce store building costs, store rents, and labor costs, thereby improving operational efficiency and revenue. 2. Grouping of vending machines is more efficient than unmanned convenience stores. Unmanned convenience stores can also reduce the cost of convenience stores, so why is it more inclined to group vending machines? Indeed, the development of Internet of Things technology, face recognition technology, and mobile payment technology has provided technical support for unmanned convenience stores. Consumers’ increasing demand for shopping convenience and increasingly fierce competition in the industry have made unmanned convenience stores once In the tuyere. But the problems that unmanned convenience stores have to solve can also be solved by group vending machines. In essence, unmanned convenience stores and vending machine grouping are the same. They are both consumer-centric, in order to enhance consumer experience, better serve consumers, and meet consumers' needs for fast and convenient shopping. The most important thing is that the grouping of vending machines is more efficient, more practical and scalable than unmanned convenience stores. 3. Application of group vending machine Although group application can solve many problems and bring better experience and choices for consumption, but not all points are suitable for group application. Operators need to analyze the needs of users at their locations before deciding whether to adopt a group deployment strategy. This can be tested in a small range first, and the demand characteristics of the points can be analyzed based on the system data and actual observations. The demand for consumption at different points is different, the same is the community, and the demand for commodities in general and high-end communities must be different. If the consumer demand at the location shows a diversified trend, and a single vending machine cannot meet consumer demand, then group vending machines can be deployed. For example, a vending machine sells beverages and food, a vending machine sells daily necessities, and a vending machine sells fresh food. In addition, in addition to selling different commodities, you can also use the function of the vending machine to provide different services. For example, at a community point, taking the group service of vending machines as an example, in addition to providing commodity services, it can also provide convenient application services for the community, including electronic newspapers and magazines, residents' payment services, and government promotion. Therefore, the group deployment of vending machines not only solves the problem of a single product, but more importantly, it can provide diversified services according to local conditions. In the future, vending machines will have more possibilities. The above article is provided by the vending machine. Please mark the reprint. Previous article: The first industry specification of the domestic vending machine industry will be implemented on a trial basis today