Dongguan vending machine manufacturers: Why are vending machines worth investing in?

Before this, Dongguan vending machine manufacturers, unmanned vending machines have been tepid. But in the wave of new retail and unmanned vending machines, it has become very popular and even becomes a symbol of new retail. The core of new retail is to combine online services with offline experience, combined with modern logistics, and the production, circulation and consumption processes of commodities can be automatically upgraded and transformed. Intelligent terminal equipment such as vending machines fully conforms to the concept of new retail. Otherwise, why no one, vending machine is the next export of new retail, and it is also the most valuable investment in new retail. There are also the following reasons. 1. As an offline transportation portal, e-commerce giants are actively entering unmanned supermarkets. In addition to convenience and instant advantages, unmanned vending machines also have the following characteristics: relatively fixed demand, and the popularity of high-frequency fees and mobile It is possible to obtain offline transactions from customers. Relatively fixed demand: Most unmanned vending machines are installed in the daily life of consumers, office buildings, communities and other fixed crowd scenes. According to the living habits of the group, core categories are flexibly allocated to meet consumers' periodic consumption demand. High consumption frequency: Consumers within the coverage of the store visit the store on average 2 to 3 times a week. From order to customer acquisition: Before mobile payment became popular, offline consumption data had been disconnected from consumers. I don't know who the user is, and I don't know the user's consumption preferences. It is very difficult to manipulate users in depth and increase conversion rates. With the popularity of mobile payment, offline consumption has changed from ordering to acquiring customers. Merchants obtain user identification and location information through offline mobile payment. In the future, after the formation of big data, the online + offline consumption records of consumers will be fully integrated, and the user portrait of a user will be rich enough, and big data analysis can greatly improve the conversion rate of online + offline consumption. The future data value will be huge. 2. Convenient and instant e-commerce cannot replace the radius of the user's daily life, and e-commerce cannot replace the unique convenience and immediacy! With the trend of increasingly younger and affluent consumer groups, consumers are increasingly demanding convenience. According to international experience, when the city’s per capita GDP exceeds US$10,000, unmanned vending machines will enter a period of rapid development. Consumers' demand for convenience in daily cyclical consumption is far greater than their sensitivity to price. Therefore, convenient retail channels that are closer to consumers' daily lives are a weapon against e-commerce. Will be greatly developed. 3. Good development prospects Unmanned vending machines are commonly used equipment for commercial automation, which can automatically deliver goods according to consumers' choice and payment. Compared with unmanned convenience stores and unmanned supermarkets, it is not restricted by time and place. , Is a brand-new business retail format, due to mature technology and operating model, low investment and replication costs, good consumer experience and huge market potential, these advantages have become the best form of transformation and upgrading of the traditional retail industry. In addition, according to conservative estimates, by 2022, a total of 10 million machines will be installed across the country, and this will increase by at least 40 times in the future. In the long run, the market size is expected to exceed 100 billion, with huge development potential. Dongguan vending machine manufacturers sum up, as a channel supplement, unmanned vending machines are smaller, more flexible, more convenient, and more accurately classified than convenience stores, and can form differentiated competition with traditional convenience stores. It is not only a powerful offline retail network channel, traffic entrance, but also an excellent advertising load to create a track for companies with tens of billions of operating income and hundreds of billions of market value. The economic value it brings will be immeasurable! Previous: Vending machine manufacturer: How much is the vending machine? Next: Guangdong lattice machine manufacturer: What are the advantages and disadvantages of unmanned vending machines and unmanned vending cabinets?