Data-based operation vending machines achieve accurate online diversion

Unmanned vending machines have unique advantages such as small footprint, flexible point distribution, and all-weather automatic operation. In recent years, China's vending machine market has gradually become intelligent and data-based; today's vending machines are no longer just self-service equipment for selling beverages and food. As a marketing tool for operators, they have demonstrated powerful offline functions. With the maturity of mobile payment technology and the upgrading of vending machine technology, vending machines seem like a fish in water. Some shortcomings of traditional vending machines in the past have slowly been resolved. It greatly improves the consumer's experience of buying goods in the vending machine, and reduces a lot of operating costs. In addition, because the vending machine uses an intelligent background management system that can monitor the real-time sales of the vending machine, operators can plan replenishment and equipment maintenance based on these data, which will greatly reduce operating costs. The role of. And it can also analyze the sales data of the vending machine, and adjust the position of the vending machine and the type of goods in a targeted manner. Consumers can check the location of nearby vending machines through the corresponding software, and choose to buy directly on the spot or place an order first and then get the goods, so that online diversion can be realized! By connecting vending machines and e-commerce, it can also save space and labor costs. It will take the lead in the early stage of new retail development and promote the development of domestic retail industry. Because the development speed and potential of vending machines have been reflected, With the attention of many investors, more investors will enter this market. In the last few years, the sales of vending machines have grown at an average annual rate of more than 100%. According to the budget, by 2020, the average monthly sales of a vending machine will reach 6,000 yuan, an average of more than 100 billion yuan per year. With the decline of the dividend of online traffic, the value of offline traffic has been valued by the market. Traditional stores are difficult to develop further because of the pressure of rent and labor costs. And because of the serious fragmentation of channels, many FMCG companies face Due to the pressure of difficult sales growth, many traditional big brands have suffered losses. The sales space and growth space are not very ideal, and it is difficult to form large-scale development. Vending machines can quickly develop due to the advantages of large-scale development. Occupying fragmented scenes has a greater advantage over physical stores! As a professional manufacturer of vending machines in China, Guangdong Commercial Equipment Co., Ltd. has long been committed to innovative research and development in the field of vending machines. It has customized and mass-produced various styles of vending machines for the majority of operator customers. The company has successively developed comprehensive sales Cargo machine series (a dozen models of beverage vending machines, fresh food vending machines, etc.), lattice cabinet vending machine series (a dozen models of normal temperature, heating, cooling, cold and hot dual modes, etc.), minicomputer series (automatic Dozens of products including paper towel vending machine, automatic sanitary napkin vending machine, etc.), zero exchange machine series (wall-mounted, vertical, etc.). Choose, let us share the prosperity of new retail. The above information is shared by beverage vending machines. Please mark the reprint. Previous post: The rise of QR codes and the transformation of vending machines