Convenience store VS vending machines, two powers strive for a wise man wins!

Today, business environment, great changes have taken place in social structure, we more and more used to called a take-away at home, go out to make a rental, lying in bed is wanton online unconsciously, the employment structure of society as a whole have changed dramatically. Electricity is filled with every aspect of our lives. If there is not electricity, the impact of industry, the only convenience stores, and according to sheng ma technology survey found: convenience store maintain steady growth in the past three years. Why not convenience store can resist the impact of the electricity? 1, convenience, real-time distance users radius closer to daily life, electricity is irreplaceable, as offline traffic entrance 2 electricity demand businessman battleground is relatively fixed, consumption of high frequency, the popularization of mobile payment greatly improve user consumption online and off-line conversion rate. Science and technology through the study found that much closer to the consumer daily life convenience retail channels, is the weapon against electricity, future data is great! So, investment convenience store is the bottom line? The answer is no convenience store failing: net profit is low, scale, national expansion, future upgrade space is huge. Specific performance in: fixed costs, 1) Stores rent it is well known that stores the rent is the most core the heaviest offline stores a cost, fees. （ 2) Artificial cost assumes that, on average, a clerk's annual salary is 50000 yuan, has six employees salary is 300000 yuan a year. And store + a sustained rise in the cost of artificial is an irreversible trend, only will be more and more high. （ 3) Location of store location is a complicated problem, considering the location of stores themselves, also need to consider location area of competitive factors, area, transfer fee, etc. Choose a good location, it is hard to hard. So the vending machine? Look from the history of the retail channel, mall Mall - The supermarket - Convenience stores, retail channels are smaller, less and less category, is getting closer and closer to the user, and the vending machine in the future will be smaller than a convenience store, closer to the user of the super miniature retail channels. Vending machines in essence, is to use more flexible and more little space carrier + no keeping + self-help settlement way, decrease the cost of building shop, shop rent, no artificial cost, so as to improve operating efficiency. The method of payment: user screen of choose and buy goods, pay after the completion of the shipment; Shopping experience: full glass window display, electronic screen to view the product details, prices, and aisle one-to-one correspondence, not easily disturbed. Risk of theft: users do not directly contact with the goods, cost almost nothing to steal; Scale: the machine is not restricted by space, there is no risk neo-treasure hill, put more flexible, optional location, easy to density.