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Cancel the 'six small pieces': How should the tourism and accommodation industry respond to the environmental protection era?

In order to implement the relevant provisions of the 'Regulations of Shanghai Municipality on the Management of Domestic Waste' and promote the reduction of domestic waste at the source, the 'Implementation Opinions on the City's Tourism Accommodation Industry not Proactively Providing Disposable Daily Necessities in Guest Rooms' are formulated. '--As soon as the Shanghai Municipal Bureau of Culture and Tourism issued this regulation, it was not just the hotel accommodation industry in Shanghai that temporarily 'exploded' the mentality. Every tourist who admired Shanghai's history and culture aspired to worry: on the one hand, it is a personal one. The understanding of garbage classification is not yet in place. On the one hand, you have to bring your own wash kits when you travel, that is, six small pieces. This'two-pronged approach' makes everyone miserable. At the same time, many provinces, cities and regions across the country have also entered a wait-and-see state, and are always ready to absorb some experience from this 'test field' in Shanghai for emergencies. In fact, the call for'disposable products to withdraw from the hotel industry' has been around for a long time in the hotel industry, and the cancellation of six samples is not new: 14 years ago, a representative from Beijing made such a proposal; in 2002, Shanghai proposed cancellation The hotel’s one-off product proposal; in 2005, the representative of the People’s Congress proposed that Beijing could enforce the “hotels do not provide disposable daily necessities”; in 2007, the former Beijing Municipal Tourism Bureau called for a reduction in the provision of disposable supplies in hotels and hotels, and at the same time , 13 star-rated hotels in Beijing have also signed an agreement to stop placing disposable toothbrushes and other consumables in the guest rooms; in 2009, Changsha hotels stopped actively providing disposable supplies, and in 2014 they banned hotels from providing 'six small pieces' for free; In 2010, the Guangdong Provincial Tourism Bureau issued the 'Notice on the Phase-out of Disposable Daily Necessities in Star-rated Hotels.' In 2013, hotels provided a maximum fine of 10,000 yuan for free disposable supplies. However, it is not overnight to change people’s travel and accommodation habits. Can be done. Many cities have tried not to actively provide the 'six small piecesSome people in the industry pointed out that the reasons for this are obvious. First, the hotel industry is highly competitive. In order to attract and retain consumers, hotels are vying to provide guests with a'notable' service experience; second, for consumers It also requires a process to change consumption concepts. This time Shanghai has written the'cancellation of six small items' into the regulations, which again proves its determination to reduce resource waste and promote environmental protection. In fact, in some developed countries in Europe and America, many hotels no longer provide disposable toothpaste and toothbrushes and other 'six small piecesHowever, China's annual tourist arrivals of 5 billion trips need to achieve such an effect, and excessive solutions and measures are needed to help solve them, and jointly promote consumer habits and guide green and low-carbon consumption. So, how to respond to the concept of environmental protection and reduce the cost of hotel management? Perhaps for the hotel mini-bars (paid supplies in the hotel rooms) that were not optimistic about the previous hotels, it will usher in the second wave of spring. In addition to hotel room sales, hotel minibars used to be a strong growth point and became a universal industry standard in the hotel industry. However, due to problems such as hotel management, manual maintenance, deterioration of goods, and reduced profitability, they were gradually eliminated from public view. The mini bar can provide green, environmentally friendly and reusable products. At the same time, it is easy to use and convenient to use. It has become a tool to solve the six samples. However, the premise must be able to reduce its management costs for the hotel to make it large-scale application, if it can provide additional revenue for the hotel, this may provide a more perfect solution for the hotel. [Smart Experience Bar] It does not simply aim at the smart upgrade of the hotel’s traditional mini-bar. The hotel reduces management costs and increases the hotel’s new revenue generation. It is also hoped that commodity brands can enter the Smart Experience Bar and be able to conduct new product testing, sample distribution, and user research in the scene; at the same time; Users can experience novel and diverse products and services in the guest room scene, and use multi-dimensional data to better understand and serve guests from multiple aspects of services. Let the'six demos' become one of the links in the entire closed loop.

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