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Can you refuse the temptation of a lipstick machine?

Every time I see a claw machine, the author can't help but think of this beautiful confession. A small claw machine can trigger many romantic stories. Many people are not unfamiliar with the claw machine, especially in recent years, as the claw machine market has gradually become saturated, more and more claw machines have begun to appear in our vision. Today's claw machines are no longer What a new thing.   Although the claw machine is not new, the spring of the lipstick machine has just begun, especially under the hot development of the'her economy'. In order to attract the attention of the small public, equipment manufacturers can be said to be racking their brains. The temptation of lipstick to girls, I believe that most girls can't refuse, especially girls who like to catch dolls. When they hear the lipstick machine, they are all cautious and see the lipstick machine filled with their favorite big-name lipsticks. , And can't make a step further.   1. What is a lipstick machine?    lipstick machine is essentially a vending machine. The vending machine is a machine that can automatically pay for goods according to the money input. It is a common equipment for commercial automation. It is not restricted by time and place, can save manpower and facilitate transactions. It is a brand-new form of commercial retail, also known as It is a 24-hour micro supermarket.  Second, in the new retail era,   automatic vending has great prospects   Currently, vending machines have the largest number of operations in Japan and the United States, followed by France, the United Kingdom, Germany and other countries. In 2016, the number of vending machines in operation in the United States accounted for 27.51% of the global total, the number of vending machines in operation in Japan accounted for 26.14% of the global total, and the number of vending machines in operation in Europe accounted for 20.11% of the global total.   The number of vending machines in operation in China only accounts for 1.01% of the global total. In the context of the development of new retail and retail automation, vending methods have great development prospects.  What kind of product the vending machine sells is very important  There are vending machines everywhere in shopping malls, parks, airports, and stations, but they haven't seen much popularity. This is indeed the case, but the lipstick machine has become popular. It seems that what products the vending machine sells is very important. We can see that 63.1% of vending machines sell beverages. At this time, a lipstick seller suddenly popped up. Isn’t it rare, rare, and very fresh?    I believe that even if the lipstick machine does not appear, there will definitely be a mask machine, Perfume machines etc. appeared and became popular, because this kind of products caught women’s just needs. You must know that gorgeous brocade clothes can make women slaughter on the'purse' and be cruel; expensive cosmetics, as long as they can add a point to the United States. , Then the daughter in your pocket is nothing but dirt!    Third, the lipstick machine is not a simple vending machine lipstick machine, in addition to the automatic vending function, it also has a game function, which is highly interactive in entertainment. In terms of game selection, it must be simple games, such as throwing darts, jumping, etc.; complex games, the public is not willing to spend too much time to understand the rules of the game;    screen games, break through to win gifts. The word 'win' can be said to be well acquainted with and cater to the human nature and psychology of the Chinese people. It must have a certain game nature. Therefore, it is not accidental that lipstick opportunities become popular. 1. Accurate positioning of the product: The lipstick machine has made precise positioning of the product, pinpointed the target group, and has insight into the needs of the target group;    2. New retail mode: The lipstick machine uses automatic vending methods, which are not restricted by time or place, and the product is convenient Transaction and acquisition, high exposure and easy to attract attention;   3, entertainment first: lipstick machine uses games as a medium to increase human-computer interaction, and has strong entertainment;   4. Marketing promotion: With the help of China's largest social platform, Douyin, make lipstick machines become Net red.   This article is organized by the lipstick machine, this article does not represent the point of view of this site Previous post: Tell me about the specific operation of the lipstick machine?

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