Analysis on the Operation Mode of Vending Machine

Analysis of the business model of vending machines. A vending machine is a retail format used for sales activities. Commercially automated equipment can generate transactions with customers and help consumers buy daily necessities, such as snacks, beverages and instant products. The vending machine is not restricted by time and location, and is labor-saving, convenient and efficient. It is usually set up in places where people are concentrated, such as transportation hubs, hospitals, schools, scenic spots, and office buildings. China introduced the first vending machine in 1994. At that time, because consumers had doubts about the reliability and ease of operation of the vending machine, the domestic development of the vending machine was quite slow. After 1999, it gradually appeared in the market. In people's vision, now, with the continuous empowerment of new retail and the continuous breakthrough of technical bottlenecks, coupled with new consumption methods and the gradual quality of the people, the development destiny of vending machines is quietly changing. In the U.S., most vending machines are operated by shops or individuals. They store goods and make profits by buying or renting them. Other vending machines, such as those belonging to the U.S. Postal Service, are related to government authorities or governments. The unit is responsible for maintenance. Now the development of the new domestic retail model has also made vending machines. At present, there are three main operating modes of domestic vending machines: direct purchase: consumers directly purchase the corresponding machines from the vending machine manufacturers and operate independently. The equipment manufacturer is responsible for equipment installation, debugging and daily equipment maintenance and other services. All profits generated from operating equipment belong to the operator; cooperative leasing: customers rent equipment, operate independently, and are responsible for all operating procedures. Equipment manufacturers provide equipment For services such as installation, the operator should provide free maintenance during the leasing period. This type of operation mode is more common in China; free delivery: the customer provides a free delivery site, and the equipment manufacturer is responsible for all matters related to equipment and operation. In the model, customers are only for the purpose of convenient life, not profit. Franchise operation: obtain profits through franchising. The advantage of this operation mode is that the purchase cost of machines is relatively low. Machine maintenance and goods sold are all provided by franchisees. Investors do not need to spend too much time and energy to operate, and the investment risk is small. The disadvantage is that there is no independent operation right. The selling of goods is determined by the operating company and a franchise fee is required; cooperative operation: investors provide their own points and manpower, and the operating company provides machines and technology. The advantage of cooperative operation is that there is no need to purchase machines. The investment cost is saved, the investment risk is small, and the profit can be negotiated with the operating company. The disadvantage is that investors need to find good locations and partners, and spend more time and energy to operate. From the perspective of investment cost, investment risk, and investment benefit, the above-mentioned business models have their pros and cons. Which business model to choose depends on the investor. Different choice models have different benefits. Which vending machine to choose The business model also needs investors to decide according to their own circumstances. In the future, we will continue to release the latest industry information about unmanned vending machines in Dongguan, and I believe there will be content you need. Previous: A brief analysis of the advantages of unmanned vending machines Next: Look at the characteristics and price range of vending machines