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How can you make money by operating a vending machine?

by:Haloo      2021-09-06
Everyone knows that unmanned retail of vending machines is the future development trend. The domestic start is relatively late and there is a lot of room for development. Although it is a new industry and there is a market, it does not mean that you can make money just by doing it. If you want to make money in the vending machine industry, you need to make three choices: choose the right spot, choose the right product, and choose the right machine. Choosing the right spot: Vending machines are offline sales terminals like the shop commissaries, and the coverage is very limited. It may be a street or a campus or even an office building. The requirements for spots are still very high. Because of the limited coverage, the effective customer group density at this point is required to be high! Take the university as an example. A machine is put downstairs in the dormitory to sell snacks, drinks and dairy products. If there are a conservative estimate of 1,000 students living in it, these 1,000 people are basically the audience of beverages and snacks, and they are all valid customers. Just imagine , There are 1000 effective customers within a radius of 100 meters, this density is very high. To give another negative example, if it is placed in a residential building, a 30-story residential building has 2 units per floor and 4 households per unit. There are a total of 240 households. Each household is calculated as 4 people, which is almost 1000 people, but you need to know this The age group of 1,000 people is more complicated. There are old people, children, young people, and middle-aged people. There is almost no uniformity in different consumption habits. Young people who are the main consumers of consumption have to go to work, and the effective customer group density is very low! Therefore, when choosing the location of the vending machine, you must examine the nature of the good place. Either the effective customer group density is high, or the flow of people is large (all kinds of station squares are also OK, as long as the flow of people is large), establish a data model, see See what percentage of the population can be effective customers, otherwise it will be difficult to generate sales. Choosing the right products: Try to choose popular fast-moving consumer goods with a relatively stable market. It is not that selling other products is not profitable, but that the market is unstable and uncontrollable. The risk is relatively high. Fast-moving consumer goods are typically a variety of snacks, beverages, and dairy products. Everyone can consume these products. The annual market consumption is also very stable. Although it is not a profitable product, the consumption is large, small profits but quick turnover, and the overall profit is still very high. Considerable. When choosing a product, you must look at the attributes of the surrounding customer groups. For example, there are more male workers in the factory, and the sales of beverages are definitely better than snacks. Choose the right machine: There are two meanings here, one is to choose the right manufacturer, and the other is to choose the right machine category. Let me talk about the first one. As an unmanned retail terminal, the reliability and after-sales service of the vending machine are very important. A machine that often fails will soon lose the trust of its customers, and you may not shop on it! Therefore, when choosing a vending machine, you must choose a powerful manufacturer. In addition, the type of machine should also be selected. For example, if you sell drinks, you can choose a vending machine with a snake-shaped cargo lane. If you sell snacks, choose a vending machine with a spring lane. It is best to choose these two lanes. Combination machine. Choosing the right machine can reduce the jam rate and increase the speed of replenishment, thereby reducing the manpower and material resources directly spent on the machine! While doing the above three points, we must be good at analyzing the background data of the vending machine, and make regular summaries, which places have high sales volume and which products have high single product profits, and then adjust the quotas to increase the overall profit. . As a domestic strength vending machine Ru0026D and production base, haloo has a number of national invention technology patents, and supports Ru0026D, OEM, mass customization, wholesale and retail!
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