The vending machine business need to pay attention to the problem

To go out with the advent of the era of big data, people no longer want to bring cash, buy things are sweep QR codes, clean face is away, the vending machine in venture capital boom. First of all, the development prospects of the vending machine, no doubt. See alibaba crazy stock investment, recycling offline marketing supermarket. Jingdong mall need to set up 1000 chain stores across the country, this change, will immediately change the offline retail market, vending machine spring is coming. 1, the vending machine management common problems ( 1) The quality of the anchor point: anchor point is particularly important. Passenger flow is a basic, consumption ability is motive power. Is there a similar competitors around, not only including other vending machines, also include a small supermarket, small selling point, belong to a competitor. That is to say, the target XiaoFeiCeng around the location of selectivity is very small. ( 2) Cooperation method: choose to suit their own way, the management work pressure will reduce a lot. ( 3) In addition to the offline sales goods, drainage method, offline consumption, locking customer stickiness and improve brand satisfaction. 2, the vending machine operating mode of the vending machine mainly profits from product sales, high and low on the stand or fall of anchor point standard. In addition, also related to the types of the vending machine. Some types of interior space is low, but sales is big, high profit, there will be less but the total number of daily sales. Second, advertisement, profit ability and cooperation benefits should pay attention to the introduction of a third party platform, therefore the vending machine marketing policy is also very important. Selection can come up with mature management strategy of one-stop producers, from machinery to operate, carefree. 3, vending machines, a well-known brand selection ( 1) Had better choose manufacturer sales, independent product development equipment, choose strong, after-sales service system and improve the quality of famous brand enterprises. ( 2) Its own anchor point standards and marketing requirements, select the appropriate vending machines, investigate the market as soon as possible, take a look at what type of product, can make more attention to the characteristics of cold. Like hot ice ice cream machine, constant temperature and humidity and is a full set of devices, at this stage in manufacturing is famous, also comprehensive after-sales maintenance services, equipment and by an independent product development, put forward 'one-stop' work style service management guidelines to reassure entrepreneurs investing money. ( 3) Famous brand cooperation policy. In addition to product sales profit, also can create the AD and other appreciates accrual profit? Equipment use extra value how integrated comprehensive, such as choosing the most suitable for their own. 4, vending machine capital investment funds into the costs associated with the following factors: ( 1) Buy or join agent? Bilateral investment costs is certainly different. Purchase cost is higher than the agent. ( 2) Use of the device. ( 3) All about resources, anchor point rental fees. ( 4) Before operating process of charges ( Such as commodity costs, equipment maintenance, etc. ) 。 No matter choose what kind of vending machines, choose a suitable anchor point, good grasp of the management pattern in the maintenance of proper management at ordinary times, a lot of details are important, please continue to focus on this web site.